Social Media Library Are Hiring : Sales Executive


Sales Executive

Deadline: 17 January 2011
Location: London

A golden opportunity to join the rapidly growing, and successful, Social Media Library sales team with a unique position at the centre of the fast-paced spread of social media across the UK business landscape.

You will join as a Sales Executive, responsible for contacting some of the largest organisations in the country and demonstrating the opportunity social media offers PR and marketing professionals.

A strong opportunity exists to build a strong network of contacts across the PR, marketing and advertising industries – meeting with many of the most senior decision-makers across the UK.

An opportunity for considerable career progression exists for quick-witted and ambitious applicants. Social Media Library rewards on a meritocracy basis.

Commission schemes are highly competitive, with opportunity for substantial gain.

The Role

The role will have a focus on lead generation, pitching Social Media Library’s range of services to the marketing and PR industry. Key elements of the role include:
• Targeted contact with prospect clients
• Concise and relevant positioning of Social Media Library services
• Generation of meetings for senior Sales Managers based around predetermined targets
• Considerable opportunity exists for determined applicants to progress quickly in sync with the company’s fast-growing expansion

The Candidate

CVs are welcome from bright and enthusiastic individuals with:

• A strong record of previous sales success
• A tenacious approach to lead generation and telesales
• A strong work ethic
• A genuine interest in social media and the widespread effects of sites such as Facebook and Twitter

How To Apply

Please send your CV with covering letter to Ben Keightley




Graham Lee wins “Young Achiever Award” at the Corp Comms Awards 2009


We were very pleased to share with you that in 2009 our very own Graham Lee, Chief Executive, won the award “Young Achiever Award” at the Corp Comms Awards.

Corp Comms Awards

Corp Comms Awards 2009

To support this great accolade the event organisers and judges offered a great caption surrounding his achievement’s which we’d like to share:

‘Wow!’ was the judges’ consensus response to Lee, 29, who they said ‘stood out from the crowd’. Having started as an Account Executive at Cohn & Wolfe, Lee established his own agency, Onlinefire, which offered a digital media service that complemented existing PR activity and integrated with broader marketing initiatives. His client list included Virgin Mobile, V Festival and BBC, for whom Lee created the ‘5 Live Football Player‘ widget, which was downloaded more than 1.5 million times and bought 500,000 unique users to the BBC Radio 5 Live’s website.

Last year, Lee negotiated the sale of Onlinefire to Eulogy!. He has since launched Social Media Library, a Firebrand service, which is the UK’s only database of blogs, forums, websites & podcasts. Clients include major brand Disney, Sony and Unilever, and agencies such as Fleishman Hillard and Hill & Knownlton. Firebrand Chairman, Adrian Brady, described Lee’s contribution to the industry as ‘immense’, adding: ‘His innovation continues apace with the launch of training consultancy, Social Media Academy.’ The judges agreed, describing Lee as ‘an excellent ambassador for creativity and innovation’.

Graham Lee

Graham Lee

Congratulations Graham!

The Social Media Library Team




The Social Media Academy launch in PR Week


Our launch of The Social Media Academy featured in PR Week this week, complete with an oversized photo of our chief exec Graham Lee.
The Social Media Academy offers a range of training options to PR professionals – designed to demystify online PR and provide practical guidance on integrating social media into campaigns.

The range of training courses have been designed to plug the skills gap, which is still notable across the marketing and PR industry.

These include the following:

1. Introduction to social media

2. Introduction to social media – Finance

3. Introduction to social media – Healthcare

4. Effectively engaging with bloggers

5. Effectively engaging with Twitter users

6. Integrating social media into public affairs campaigns

7. Successful political campaigning in a digital world

8. Social media measurement & evaluation

9. New business development with social media

Graham Lee and James Fitzgerald will be leading on all training activity. Graham and James have extensive digital communications expertise, having been jointly behind onlinefire, one of the UK’s first online PR agencies, acquired by Eulogy!  in April 2008.

Please get in touch if you’d like to find out more.




Conservative blogs lead online


The New Statesman has today covered the release of our Politics Online report, to coincide with the launch of Social Media Affairs.

The report provides a full breakdown of how the major political parties are faring in the world of social media. Alasdair Campbell has worked with us to offer his views, which are featured in a foreword at the start of the report.

The full report can be downloaded on the Social Media Affairs site.

Key findings from the report include:

  • Nearly one fifth (19%) of political bloggers are aligned with the Conservative Party, with Labour and the Liberal Democrats at 16% each respectively
  • Adoption of social media amongst Conservative MPs (19%) stronger than Labour (14%)
  • Labour leads significantly on European level, however, with 16% of its MEPs active in social media, in comparison to the Conservatives’ 4%
  • All political parties’ Parliamentary Candidates (PPCs) have an exceptionally low presence in social media (Labour: 1%; Conservatives: 2%; Liberal Democrats: 1%)

The report fully details how political blogging is being adopted across the UK, with detailed charts visually highlighting where activity is taking place:

Social Media Affairs has been designed to provide political and public affairs professionals with up-to-date information on the most influential UK political bloggers. Closely broken down by political stance, Social Media Affairs identifies who is driving political comment and debate online.

If you would like to find out more – please just let us know.




Leaders of the social media revolution


Our recent Social Media Insight 2009 report has been beginning to create quite a stir in the press. Marketing Week ran a dedicated piece last week entitled ‘Leaders of the social media revolution’ .

The feature focuses on challenge PRs and marketers face to identify the key influential users online and find ways of working with them in relevant ways to enhance brand synergy

Charts and stats from Social Media Insight 2009 are peppered throughout, highlighting the topics that are driving most interest within UK social media.

Additional comment is also provided by Bonin Bough, global director of social media at PepsiCo, Andres Sehr, global community manager at online music service Spotify, Trevor Johnson, head of market development for Europe at Facebook and Simon McDermott, chief executive of media analyst Attentio.




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